How Dozens of Musicians Came Together to Raise Money on Facebook Live
Two companies and 48 musicians came together for a virtual concert that raised $50k+ for those affected by COVID—and they streamed it with Switcher Studio.
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Recent Blog Posts
How to Use Facebook Watch Party to Share a Live or Recorded Video
Check out this detailed guide on how to start a Facebook Watch Party so that you can create an easy, coviewing experience for both live and prerecoded video
How News Stations Are Driving Views — and Revenue — with Facebook Live
We're digging into the data to show you how real news stations are driving on-air viewership and revenue through strategic use of Facebook Live.
The Best Livestreaming Platforms for Churches
Should you livestream your church services to Facebook, YouTube, your own website, or a paid platform? Here we compare the most popular options for churches.
Making Sense of Facebook Live Stats: What Each Metric Means
Peak viewers, minutes viewed, watch time, retention — what do these metrics mean? And which ones matter? Here's your guide to Facebook Live metrics.
Choosing Channels for Live Video: Facebook vs. YouTube
We're tackling the age-old question: Is it better to livestream on Facebook or YouTube? Welp, it depends. Here we break it down.
How to Go Live on Facebook from the Phone App or Your Computer
It's easy to go live on facebook from your iPhone, iPad, or your computer. We'll show you each step and what to expect as you get ready to go live.
How to Control Who Can See Your Live Videos
Sometimes you might actually want to limit the reach of your live video content. Read more to learn how to control access to your live videos and why it's important.
How to Set Measurable, Attainable Goals for Live Video
Read through Switcher Studio’s detailed guide on how to set measurable and attainable goals for your live video strategy and why these goals are important.
How Important Are Frequency and Consistency in Livestreaming?
Learn how frequency and consistency can help improve your live video strategy and help you engage with viewership and keep viewers coming back.