Setting SMART Goals for Your Live Videos
Live Video Content Strategy Series: How to identify and define your business goals to set you up for success as you craft your live video content strategy.
Expert articles about Video Marketing (5)
Recent Blog Posts
How to Build a Live Video Content Strategy: Getting Started
When 80% of audiences would rather watch a video than read a blog post, video better be part of your content strategy. Here's the high-level overview of all the components of a live video content strategy.
Live Video for Inbound Marketers: The Medium We've Been Waiting For
Live video is the medium inbound marketers have been waiting for — letting us engage with audiences in real time while sharing valuable content.
Tell Them What You Want: Add a Call-to-Action to Your Livestreams
The call to action, or CTA, is where you let viewers know what you want them to do, and it should support the goal you set for the broadcast or livestream.
How to Set Measurable, Attainable Goals for Live Video
Read through Switcher Studio’s detailed guide on how to set measurable and attainable goals for your live video strategy and why these goals are important.
Why Facebook Live Is Right for Your Business
There are several different options, but at Switcher Studio, we recommend Facebook Live.
How to Grow Your Business or Brand Using Facebook Live
Is your business doing video?
The Best Ways to Make Live Video Graphics from Canva to Pixlr
Not sure which program to use to create graphics for your live video? Learn whether Canva, Over, or Pixlr is right for you!
How to Reward Your Audience With Facebook Live Giveaways
Want to give a treat to your loyal viewers and fans? Take a look at five steps to do a great Facebook Live giveaway!
Why Aren't People Seeing My Live Videos?
By opening your privacy settings, marketing your brand and optimizing your WiFi network, you can resolve the top reasons your audience might not be growing.