74% of Buyers Prefer Video to Text When Learning About Products

Promo.com recently released their 2019 Online Video Statistics and Trends report, and the findings are right up our alley. Here are a few of the highlights. 

• 56% of respondents said that Facebook was the social platform they spent the most time on.
• 67% of respondents said YouTube was their go-to place to watch video.
• 49% of people watch more than 5 online videos per day.
• 52% of people prefer to watch videos on mobile.
• 74% of people prefer to learn about products/services through videos rather than text or photos.

Check out the full infographic below or read the full report to learn more.