The Ultimate Guide to Reels and Stories
Dive into the what and why of Instagram and Facebook reels and how they differ from stories. We cover everything from content ideas to best practices.
Expert articles about Facebook
Recent Blog Posts
An Expert Breakdown of the Latest Live Shopping News
We’ve got you covered! Check out how you can keep hosting live shopping events on Facebook even after October 1, 2022.
Multistreaming: How to livestream to multiple platforms simultaneously
Want to stream to Facebook, YouTube, and beyond at the same time? You'll need a multistreaming platform. Here's a look at how to multistream using Switcher Studio.
The History (and Future) of Live Shopping
Explore the history and future of live shopping, the rapidly growing ecommerce trend that combines live video with the ability to purchase products in real time.
How to Get Sales on Shopify With Shoppable Livestreams
Wondering how to get sales on Shopify? Here are 5 ways to use video to increase ecommerce sales for your business using shoppable livestreams.
Best Practices for Creating the Perfect Shoppable Streams on Facebook
Looking to sell on Facebook? Learn the best practices for live stream shopping that engages your viewers and helps you sell more products.
How to Keep Shoppers Engaged During Your Shoppable Live Video
Useful pointers right at your fingertips for creating interactive and engaging shoppable livestreams that will WOW your customers and generate more sales.
How to Set Up Facebook Shops and Enable Virtual Shopping
The ultimate guide for small business owners on how to set up Facebook Shops and enable virtual selling for their online shoppers.
How to Livestream Privately
Sometimes it's necessary to go live to only a select group of people. We’ll show you how to create a private livestream on Facebook, YouTube, or Twitch — and why you should do it.
How to Make Facebook and Instagram Algorithms Work for Your Content
Follow along as we dive into how the Facebook and Instagram algorithms work and how to use their tools and data to improve your social media posts and performance.