The History (and Future) of Live Shopping
Explore the history and future of live shopping, the rapidly growing ecommerce trend that combines live video with the ability to purchase products in real time.
Expert articles about Facebook
Recent Blog Posts
How to Get Sales on Shopify With Shoppable Livestreams
Wondering how to get sales on Shopify? Here are 5 ways to use video to increase ecommerce sales for your business using shoppable livestreams.
Best Practices for Creating the Perfect Shoppable Live Video on Facebook
Learn the best practices for creating shoppable live videos on Facebook that engage your viewers and help you sell more products.
How to Keep Shoppers Engaged During Your Shoppable Live Video
Useful pointers right at your fingertips for creating interactive and engaging shoppable livestreams that will WOW your customers and generate more sales.
How to Set Up Facebook Shops and Enable Virtual Shopping
The ultimate guide for small business owners on how to set up Facebook Shops and enable virtual selling for their online shoppers.
How to Livestream Privately
Sometimes it's necessary to go live to only a select group of people. We’ll show you how to create a private livestream on Facebook, YouTube, or Twitch — and why you should do it.
How to Make Facebook and Instagram’s Algorithms Work for Your Content
Follow along as we dive into how the Facebook and Instagram algorithms work and how to use their tools and data to improve your social media posts and performance.
How to Livestream Prerecorded Video
Explore the benefits of going live with prerecorded video and learn how to easily set up your prerecorded stream on Facebook and Youtube.
What to Know About Livestreaming Copyrighted Music
How to livestream copyrighted music on Facebook, YouTube, and Twitch without getting flagged — a detailed guide for legally using music in your live video broadcasts.
How to Use Livestreaming Video to Boost Your Marketing Efforts
Learn about how incorporating livestreaming video into your digital marketing strategy can benefit your business.