5 Expert Tips for Small Business Video Marketing Success
Video is a powerful marketing investment. In this article we share a few key benefits of small business video marketing, strategies and how to execute them.
Expert articles about Live Selling
From high-level e-commerce strategy to the nitty-gritty of Facebook live selling — we’ve compiled resources to benefit anyone interested in selling live.
See how Switcher supports live selling.
Recent Blog Posts
An Expert Breakdown of the Latest Live Shopping News
We’ve got you covered! Check out how you can keep hosting live shopping events on Facebook even after October 1, 2022.
SEO for Shopify: A Guide to Getting More Traffic
Increase traffic to your Shopify store and start seeing more sales with these SEO best practices. Download the free guide today!
How to Maximize Affiliate Sales on Prime Day with Amazon Live
Wondering how you can make money on Amazon? Check out these top tips for maximizing your affiliate earnings all year round, and on Amazon Prime Day.
What Is Shoppertainment — and How Brands Master It
Take a look at the fast-growing e-commerce trend Shoppertainment, and learn how you can add engaging shopping experiences to your e-commerce strategy.
Best Practices for Creating E-commerce Videos
E-commerce video marketing tips that work! Five types of video content you can create to build brand awareness and increase engagement from customers.
Revamping Your Live Selling Strategy? Here's What You Should Do According...
Switcher Studio recently surveyed 383 retailers about their live selling strategies. Learn what live selling strategy changes you should implement for your business according to what the data says.
A Getting Started Guide to Influencer Marketing
What is influencer marketing and how do you implement an influencer marketing strategy into your existing marketing efforts?
How to Pick (or Be) a Great Livestream Shopping Host
From Walmart’s TikTok LIVE strategy to Taobao Live X Viya Huang, we’ve compiled 4 awesome live shopping host collaborations you can learn from.
The History (and Future) of Live Shopping
Explore the history and future of live shopping, the rapidly growing ecommerce trend that combines live video with the ability to purchase products in real time.