Creating On-Brand Visuals for Your Live Videos
From your color palette to your fonts, here are five elements you should consider to ensure your live videos feel consistent and on-brand.
Posts by Whitney Mattingly
Recent Blog Posts
The Best 2019 Conferences for Digital Marketers (Emphasis on Video)
Trying to decide which marketing conferences to attend in 2019? Here's a roundup of the ones we recommend — bonus points for conferences that emphasize video!
Lights, Camera, Wait a Sec: Logistics to Cover Before Your Live Video
Before you go live, make sure you have all your bases covered. Here's a list of things to prep to ensure your live video is a success — and, yes, lights and camera are among them.
How to Build a Content Calendar for Live Video
Its hard to figure out what to say when you want to go live. Use this guide to build a Live Content Calendar in 3 easy steps.
Switcher Studio’s VidCon 2018 Guide for Video Creators and Brands
We’ll be in Anaheim, livestreaming with content creators for three days on the Switcher Studio Facebook Page. Check out our schedule of guests!
How L’Oréal is Recruiting Top Talent by Livestreaming with Switcher
“We wanted something that would allow us to do live broadcasts to a high standard but without a professional crew and professional cameras every time,” says Lake. A Google search led them to Switcher Studio.
An Expert Guide to Maximizing Replay Views of Your Live Video
We’re certainly not suggesting that you forgo live video. In fact, we think it’s the combination of the real-time benefits of going live with the sustainability of replay views that make this medium so great.
How Bilby Films Used Switcher to Livestream a Hurricane Relief Concert
Hurricane Harvey made landfall in Texas on August 25, 2017. Relief efforts would go on for months, but one such effort took place before the storm waters even began to recede, thanks to Facebook Live and Switcher Studio.
13 Ideas for Live Video Content
If you find yourself asking, do I even have any content I could use to go live? The answer is… probably more than you think.
How Important Are Frequency and Consistency in Livestreaming?
Learn how frequency and consistency can help improve your live video strategy and help you engage with viewership and keep viewers coming back.