The Ultimate Guide to Reels and Stories
Dive into the what and why of Instagram and Facebook reels and how they differ from stories. We cover everything from content ideas to best practices.
Posts by Maddie Tong
Recent Blog Posts
How to Maximize Affiliate Sales on Prime Day with Amazon Live
Wondering how you can make money on Amazon? Check out these top tips for maximizing your affiliate earnings all year round, and on Amazon Prime Day.
What Is Shoppertainment — and How Brands Master It
Take a look at the fast-growing e-commerce trend Shoppertainment, and learn how you can add engaging shopping experiences to your e-commerce strategy.
How to Host Virtual Team Building Events
Easy-to-implement tips for planning fun and engaging virtual team building activities that keep your teams connected in a remote work environment.
How to Host a Hybrid Event
How to seamlessly host a hybrid event that meets the needs of your virtual and in-person attendees.
A Getting Started Guide to Influencer Marketing
What is influencer marketing and how do you implement an influencer marketing strategy into your existing marketing efforts?
How to Pick (or Be) a Great Livestream Shopping Host
From Walmart’s TikTok LIVE strategy to Taobao Live X Viya Huang, we’ve compiled 4 awesome live shopping host collaborations you can learn from.
How to Grow Your Live Shopping Audience
Trying to gain more viewers for your live selling streams? Check out these 5 tips from Switcher Studio to get the most out of your live shopping experience.
4 Ways to Improve Your Holiday Sales Strategy
Thinking about how to level up your holiday e-commerce strategy? Follow these 4 tips from Switcher Studio and get the most out of your seasonal advertising campaigns.
How to Build Excitement in Your Live Selling Videos
Keep your audience engaged in your shoppable livestreams and ultimately boost your sales with these easy to follow tips from Switcher Studio.