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New Plan Structure, New Cloud Capabilities for Switcher Studio

by Nick Mattingly

Switcher Studio is rolling out new capabilities and new plans — Personal, Professional, and Enterprise — for its simple, multicamera livestreaming production platform.


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Switcher Studio Announces Integration with Microsoft Stream

by Nick Mattingly

Tech startup offering live-video encoder service will be supported in Microsoft Stream LOUISVILLE, KY (August 6, 2018) – Switcher Studio (Switcher), the Kentucky-based tech company that has developed a multi-device streaming platform for live videos, announced today a...


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What's New in Switcher Studio 3.8—RTMPS Secure Livestreaming and More

by Nick Mattingly

Security of user data has been an ongoing topic in 2018 - With Switcher Studio 3.8 we are putting security front and center with RTMPS secure connection SSL streaming.


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Tell Them What You Want: Add a Call-to-Action to Your Livestreams

by Nick Mattingly

When you’re planning your live video, sometimes it’s helpful to start at the end. What do you want to leave your viewers with? The call to action, or CTA, is where you let viewers know what you want them to do, and it should support the goal you set for the broadcast.


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What's New in Switcher Studio 3.7 — Capture 4K on Multiple iOS Cameras

by Nick Mattingly

Switcher Studio 3.7 introduces the world’s first mobile iOS multi-camera 4K solution.


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How to Set Measurable, Attainable Goals for Live Video

by Nick Mattingly

Why is setting goals important? Live video is still novel and exciting. It would be easy to just hit the “Go Live” button on Facebook or YouTube and see what happens. But live video isn’t just the newest digital toy. When used effectively, it can be a strong marketing tool...


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Why Facebook Live Is Right for Your Business

by Nick Mattingly

There are several different options, but at Switcher Studio, we recommend Facebook Live.


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Switcher, Inc. Selected as a Google Startup Grind Top 50 Company

by Nick Mattingly

Startup Grind Startup Program Top 50 companies are an elite group of pre-seed and seed stage companies who have collectively raised more than $40 Million.


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The Best Way for Companies to Get Seen on the Facebook Newsfeed

by Nick Mattingly

Don’t be afraid of the changes happening with Facebook - Embrace the change and take action. Make Facebook Live a part of your strategy for building your brand online.


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Net Neutrality: There's Still Time to Save It

by Nick Mattingly

With Net Neutrality, broadband providers are required to treat all data the same. The FCC has voted to repeal it, but there's still time to save it.


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About the Author

Nick Mattingly

Nick is a livestreaming and social video expert and leads the Switcher Studio team as CEO and co-founder. Since 2014, he has led the company to partnerships with Facebook Live, LinkedIn, Microsoft Stream, and beyond and has garnered features in TechCrunch, USA Today, Inc. Magazine, and BBC. Nick is also a member of the highly competitive Endeavor Entrepreneur network.

All posts by Nick M. >

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