Introducing Switcher Go

Dec 20, 2016 4:29:00 PM

Our flagship product, Switcher Studio, allows users to create TV style multi-camera productions using iPhones and iPads. With Switcher Studio we see most of the use cases center around events like athletics, meetings, interviews, worship, concerts, workshops, training, education, etc.

However, over the past year a new type of live video has started to gain adoption with the integration of live streaming on platforms like Twitter (via Periscope) and Facebook. Many of these broadcasts tend to be more spontaneous and less pre planned and so we wanted to find a way to make these types of productions a better experience while enhancing the creation process for our existing users.

That's where Switcher Go really came to life.

Specifically designed for mobile video creators, Switcher Go includes advanced video features that let you go beyond ‘point-and-shoot’ to create more engaging live and recorded video. With Switcher Go, mobile video creators can:

- Wirelessly connect to another iPhone or iPad to remotely control the camera from your pocket. 

- Sync directly to Facebook Live or YouTube Now to quickly go live with one touch;

- Dial in advanced camera controls like focus, exposure, white balance, and more;

- Personalize video content by adding photos or video from your device’s camera roll while recording or streaming.;

- Mark moments during broadcasts, then easily trim and share clips on social media (coming soon).

In the coming months Switcher Go users will have the option to upgrade their free account to add unlimited photos and videos from their camera-roll and take advantage of Switcher’s cloud services and desktop tools currently only available in the pro product.

Why use Switcher Go

Switcher Go extends the capabilities of the Switcher platform, enabling creators to remotely control another iPhone or iPad. As long as both devices are on the same hotspot or WiFi connection, you can launch Switcher Go on a second iPhone or iPad and remotely control the second camera from your primary device. No more ‘up-the-nose’ shots as you set up for your live broadcast!

Switcher Go also works with our pro solution, Switcher Studio. This allows Switcher Studio Pro user to wirelessly sync to users at events running Switcher Go and include the video from other users cameras in their productions.

This benefits Switcher Studio users by enhancing the remote camera function. It also empowers new users by giving them a taste of what is possible with Switcher Studio; and allows free Switcher Go users to start creating better video on their own.

Meanwhile, Switcher Studio users can login to Switcher Go with their existing credentials and already have their Facebook and YouTube accounts linked - Ideal for making video outside of the studio when you are on the go using just your iPhone.

NOTE: Switcher Go is limited to 5 assets ( 1 camera + 4 photos/videos) and streaming to YouTube or Facebook Live. 

Switcher Go is great for beginners and an awesome add-on for existing Switcher Studio users. Switcher Go also makes it easy to work your way up to Switcher Studio for more professional looking productions.

With Switcher Studio creators can take advantage of multi-camera video, share your computer screen, add unlimited assets (photo/videos), setup multi-view and picture-in-picture effects, broadcast via custom RTMP or  Periscope Producer, record from all angles in full 1080p HD or stream, and more.

Switcher Go Key Features

Making video can be expensive, complicated and time consuming - that’s why we made Switcher Studio. And now with Switcher Go things just got better!

Wireless Remote Camera

Move beyond the built-in camera to get shots out of arm’s reach. With Switcher Go you can remotely control another iPhone or iPad while managing the entire production from your pocket. Set up a camera across the room or have a friend walk around with their phone while you wirelessly cue up photos and video from your iPhone or iPad - Facebook Live never looked so good!

Go Live

Sync directly with YouTube Now or Facebook Live to instantly broadcast live to your followers; stream directly to your timeline, groups, pages or events and manage privacy settings like public, private or unlisted.

Dynamic Media

Add up to four photos and pre-recorded video while live broadcasting to YouTube Now or Facebook Live. You can even enter “Record Mode” to make quick edits on the fly and upload later.

Advanced Control

Make your video look like it was shot on a DSLR or studio camera with focus control, allowing you to adjust the depth-of-field and blur out the background or subject - this feature even works on older iOS devices (iPhone 5s and newer).

Switcher Go improves on the standard pinch to zoom camera gesture, which can appear jerky and unstable during live and recorded broadcasts. Professional-looking slider controls enables you to ease in and out while zooming for a smooth transition.

Seasoned videographers will enjoy advanced camera functions like exposure, white-balance, ISO, shutter speed and more.

Switcher Highlights (Coming Soon)

The new “Highlight” workflow allows you to mark interesting or exciting moments during your live broadcast. Easily find highlight clips to trim and share on social media without ever leaving the Switcher Go app.

See the video and product page here: https://switcherstudio.com/products/switchergo

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Nick Mattingly

Written by Nick Mattingly

CEO & Co-Founder: Nick is an industry expert with 10+ years experience in video streaming, online monetization and new technologies. Nick offers a hands-on approach to groups and organizations when a project will benefit from new communication technologies.

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